Business Photography

Make Your Business Standout with Professional Commercial Photography

On the internet, multimedia is king. Adding pictures to your website can dramatically increase your search ranking–which can improve your reach and boost sales.

Think about it. You wouldn’t want to buy a product without seeing it first, would you? And you wouldn’t let a dentist anywhere near your mouth without knowing what they look like, right?

We thought so.

Let us handle your business photography for you. We’ve got you covered, from shooting and editing to indexing and implementing.

Where does business photography fit in my digital marketing strategy?

Recently, Google changed its Search algorithm to prioritize rich media over text. In other words, websites with images, videos, and audio clips will now rank higher in organic rankings, on average. This is huge for small businesses, as it allows them to stay competitive with larger brands and chains.

For example, adding photos to your Google My Business profile is a great way to improve your Local SEO ranking for free. No budgeting; no bids. Just good, old fashioned grassroots marketing.

Further, images are required to appear on the Display and Shopping networks, as well as Facebook Ads. If you want to expand your ad options, you need images in your ads.

Need ideas for business photos? Here are a few of our specialties:

  • Staff headshots
  • Team photos
  • Digital tours (office interiors and exteriors)
  • Customer/patient interactions
  • Inventory
  • Creative storytelling

Where does my business get started with professional photography?

Full disclosure, most phone cameras take really good photos. And your phones’ built-in editing software is typically enough to handle basic color correction and cropping. If you think you can handle shooting your company’s headshots, locations, and inventory, that’s great. After all, we’re not here to upsell you. We’re your digital partners, and we want to grow your business on your terms.

That said, some things are better left to professionals. Dressing sets, lighting, calibrating, framing, shooting, and editing–it’s a lot more work than simply snapping and posting. And that extra attention to detail might be exactly what your brand needs.

That’s where we come in. Let Whiteboard handle your next professional shoot, so you can get back to doing what you do best: running your business.

Here’s what you can expect from us:

  • HD/4K picture quality
  • On-location shooting (both on-site and off-site)
  • Studio shooting
  • Drone photography
  • 360-degree photography
  • Photo-editing (Photoshop, Lightroom,)

But we won’t just snap your picture; we’ll add it to your website, index it, and optimize it for better search rankings. Let us handle the title, alt text, and description for you. After all, it’s what we do best.

Ready to reach more people with in-house business photography?