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Who doesn’t love a good headline? They definitely grab my attention. A great title makes a bold statement and attracts readers to dive deeper into the story. Turns out, I’m not the only sucker for a catchy headline. Search engine … Read More >

The Cost of Blogging

If you believe having a blog is a waste of time, effort and energy then you are probably not seeing their true value or don’t want to understand why they are an important asset for a business. Many, who appreciate … Read More >

Overview of the 2003 CAN-SPAM Act

“The CAN-SPAM Act of 2003 (Controlling the Assault of Non-Solicited Pornography and Marketing Act) establishes requirements for those who send commercial email, spells out penalties for spammers and companies whose products are advertised in spam if they violate the law, … Read More >

Good Web Design Leads to More Customer Conversion

With good web design, visitors should be able to quickly understand what they are looking at on a webpage without thinking about it. At Whiteboard we follow the 12 second rule. Within 12 seconds of a unique site visitor (someone … Read More >